How Our Blog Can Help You

Over the Years we’ve learned a thing or two about animals (and people)

We recognise that everyone is different. By this we mean, our priorities, our beliefs, our values, our opinions about things, the way we do things and see the world and just about in any other way.

These in turn influence just about anything we do every day from where we shop, what products we buy to who we turn to when we need help.

Underpinning all this of course is the TRUST factor. We buy from brands we trust to deliver a quality product just as we place the care of our own health to Medical Professionals whose opinions and advice we trust to be in our and our family’s best interest.

We make choices every day based on these fundamental things.

Do You Choose Your Vet like I Choose My Pool Guy?

If you’re like me (and I don’t think I’m all that different from most people) – I like to do I bit if research before I commit to a purchase OR choose a new Dentist or Hire a Pool Company to keep my pool clean and sparkly.

So the first thing I do is turn to my good friend Google to start comparing options. Once I’m there – it’s not hard to find which business I’m attracted to. Without fail its the one with the informative website that gives me a good idea of the company values and how they approach their work.

I don’t get excited by meaningless tag lines that are designed to be catchy rather than true.

“Passionate about Pools” does nothing for me.

But what I do want to know is what’s the quality of their work? Are they punctual? Do they clean up any mess before they leave? Are they reliable?

If I have a problem is there someone who can deal with it promptly? Can they answer my questions? (I don’t know a lot about pool stuff) Can I trust that they’ll do what they say they’ll do when I’m not there to supervise them? If there’s an problem will they come out quickly – even on weekends?

And I want to find all these answers on their website – Thank You!

So What does Pet Care and Pool Care Have in Common?

In terms of What they do – absolutely nothing.

However in terms of How they do it? – their respective businesses may share some values and beliefs.

So – just like Pool businesses, our Industry has a lot more to it than a tag line or logo can describe. Add to that – things have changed dramatically over the past years as new treatments options, drugs and technology have become available and new discoveries are made.

This has created great diversity in the  Veterinary Industry to include both privately owned individual practices as well as the growing number of large scale corporate clinics.

Although we share things in common – we all approach pet care in different ways.

Keep in mind, there’s no right or wrong – just different.

Just as I’m drawn towards a specific business because it meets my needs, the same goes for you in choosing the right vets for your pet.

The goal of our website and blog is to be as transparent as possible about what we stand for and what we do – to help you decide whether our approach to animal care aligns with yours.

And Finally

As pet parents – you should have access to reliable and trustworthy pet care information and as vets, we should be the ones providing it.

We believe there is far too little factual pet care information on the web that’s written by qualified professionals. This has led to so many pet owners making decisions based on nothing more than unfounded opinions. We battle misinformation and outdated myths every day

The goal of our Blog is to to help challenge some of these opinions that circulate the web and Social Media plus provide clarity around some of those burning issues that we know many of our pet parents have.

If you have any topic you’d like us to explore and publish as a Blog post – we’d love to hear from you.